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> How to scare a car salesman, And why are they so stupid?
2000Z-71
post Nov 13 2008, 06:25 AM
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On the way home from Sunday's autocross I stopped in at Power Dodge just to see if they had a new Challenger RT. No, I'm not serious I already have an overweight undertired pig and the Challenger is at least another 350lbs. heavier than my GTO.

I pulled up in my car, parked, and walked over to the Challenger they had parked out in front. It was an RT with an automatic and a $5K "adjusted market value" sticker in addition to the $35K window sticker as well as $2K worth of floor mats, undercoating, and window tint I actually had a few minutes to look it over before the salesmen descended. The doors were unlocked with a key in the lockbox on the driver's side window. Here's the first laugh, it has a keyless ignition, if the key is in close proximity, the car will start. Yes having the key inside of a lockbox mounted on the driver's side window is close enough.

Salesman comes up asks me if I drove up in the GTO and I said yes. Here's the second laugh, he informs me that I should trade it in because the Challenger is faster. Really I asked, how is that possible when it weighs more and has less horsepower and torque? His answer was, "It has a Hemi!" Now I'm amused, "Really what's a Hemi?" I ask. He replies, "It's like a turbo only it's not." I ask if he could pop the hood and show it to me. He pops the hood and points to the plastic cover over the intake manifold. "See it says right there Hemi!"

He asks if I want to drive it. I was honest and said that I really only wanted to take a close look and get a brochure. We go inside, the salesman starts to run all over the dealership looking for a brochure. I looked in the rack I was standing next to, grabbed a brochure and tried to make a discrete exit. No such luck, numbnuts sees me and comes running across the showroom floor.

For the last laugh he insists that I take the car for a test drive, he's even brought a dealer plate out. My pacience is blown and I just decided that I'm going to have some fun with him. I told him to wait by the car and I would be back. I went to my car, got my helmet out of the back seat, walked back towards the saleman and proceeded to put my helmet on. Sat down in the driver's seat, tightened up my chinstrap looked over at numbnuts in the passenger seat and asked, "What's the matter don't you have one?"

" Sir, I just wouldn't feel comfortable with you driving."
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Crazy Canuck
post Nov 13 2008, 07:09 AM
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for everything else, there's MC.
what's that $5k adjusted market value... ie over MSRP ?
isn't that illegal ? it is here...
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trackbird
post Nov 13 2008, 01:19 PM
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QUOTE (Eugenio_SS @ Nov 13 2008, 02:09 AM) *
for everything else, there's MC.
what's that $5k adjusted market value... ie over MSRP ?
isn't that illegal ? it is here...



The $5k adjusted value is a tax on the stupid. If you're dumb enough to pay it, it's legal. Lots of guys paid that on the first run of GTO's, then when GM couldn't give them away later, they discounted them considerably below sticker. The first buyers (who let themselves get ripped off) were stuck.

That's probably the funniest thing I've read in a while. Nicely done.

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cccbock
post Nov 13 2008, 03:01 PM
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Great Story.

Next time maybe you could provide the salesman with a helmet as well.....

Bock
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00 Trans Ram
post Nov 13 2008, 04:03 PM
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Classic!

"Adjusted market value" - it's just like MSRP and Dealer Invoice. They're all fictitous numbers that are invented by the manufacturer to sell the car at a profit.
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trackbird
post Nov 13 2008, 04:28 PM
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QUOTE (00 Trans Ram @ Nov 13 2008, 11:03 AM) *
Classic!

"Adjusted market value" - it's just like MSRP and Dealer Invoice. They're all fictitous numbers that are invented by the manufacturer to sell the car at a profit.



Um...no.

I am an ex car salesman.

MSRP is just a suggested retail price. If you go buy a gallon of milk, it has a price tag on it. That way you have an idea what they would like you to pay for it. And, since most grocery stores don't haggle, you probably will pay the sticker price for milk. MSRP is calculated based on a target profit margin on the vehicle (calculated off of "Dealer Invoice"...see below). It's a number, generated by other numbers. And it is very real...because it's calculated and then printed on the sticker.

Dealer invoice is "actual dealer cost" plus "holdback". Adding up those two numbers will get you the "Dealer Invoice" price. Holdback is typically 1-3% of the price of the vehicle. So, if you buy at "dealer invoice", the dealer will make 1-3% over what he paid for the vehicle (typically running towards 3%). Dealer invoice is a very real number, generated by other real numbers (cost + holdback).

Now, with all that said, a dealer is in business to make money. Just like the grocery store. This is a capitalist society (well, it used to be until recently) and that's the goal, making a profit. Some dealers are less than scrupulous about it, and others are more open and seem a bit more honest. For some reason, people seem to feel that if a car dealer is making money, they are screwing the customer. I don't get upset at my grocery store for making money, so why would I get upset at the local car dealer for making money? Beats me, but it happens. On the other hand, more money is made off of the service department than is ever made on the sales floor. If you want to get mad, get mad at service, not the sales force.

You don't ask your local grocer to give milk away at cost, do you?
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RVachon
post Nov 13 2008, 04:50 PM
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I guess the only difference is I'm paying $3.00 for milk, not $30,000...if I get screwed by $0.50 more at one store over another, it doesn't hurt as much as $5,000 more at one dealership over another.
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trackbird
post Nov 13 2008, 05:06 PM
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QUOTE (RVachon @ Nov 13 2008, 11:50 AM) *
I guess the only difference is I'm paying $3.00 for milk, not $30,000...if I get screwed by $0.50 more at one store over another, it doesn't hurt as much as $5,000 more at one dealership over another.


You are right that you can't control what you pay for milk. But you can control what you pay for a car. I'm not really defending car dealers, but if/when you agree to the purchase price, you agree to accept it. If you buy a car at a "bad" price, it's really your own fault. If you're not happy with the deal, DO NOT SIGN THE PAPERS. Walk out, find another dealer and try again.

If the dealer offers it to me at sticker and won't budge. I can either "suck it up and sign for it", or I can walk. I control my own destiny and I have only myself to blame for the outcome. I'm not saying dealers are blameless in all this, but you DO NOT have to buy a car from them, or you DO NOT have to buy "that" car. If you can't afford a new Ferrari, don't go to the dealer and pay $100,000 for one. If you do, don't complain about the price. If you can't afford $35k for the car you want, don't go buy one. Save money, buy a used one, wait or just pass it up.

I got out of the business because it can be "slimey" and I enjoyed some of it, but not other parts. It's a rough way to make a living, but I tried it when I was broke and in college (between being in college). I just find it funny that dealers get blamed for so much when someone had to agree to sign the papers. The dealer will try to make as much money as possible. You will try to save as much money as possible. Somewhere in the middle will be some paper with your signature on it. I don't think you can blame the dealer because you signed that paper. That's all I'm saying.
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00 Trans Ram
post Nov 13 2008, 06:33 PM
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QUOTE (trackbird @ Nov 13 2008, 10:28 AM) *
QUOTE (00 Trans Ram @ Nov 13 2008, 11:03 AM) *
Classic!

"Adjusted market value" - it's just like MSRP and Dealer Invoice. They're all fictitous numbers that are invented by the manufacturer to sell the car at a profit.



Um...no.

I am an ex car salesman.

MSRP is just a suggested retail price. If you go buy a gallon of milk, it has a price tag on it. That way you have an idea what they would like you to pay for it. And, since most grocery stores don't haggle, you probably will pay the sticker price for milk. MSRP is calculated based on a target profit margin on the vehicle (calculated off of "Dealer Invoice"...see below). It's a number, generated by other numbers. And it is very real...because it's calculated and then printed on the sticker.

Dealer invoice is "actual dealer cost" plus "holdback". Adding up those two numbers will get you the "Dealer Invoice" price. Holdback is typically 1-3% of the price of the vehicle. So, if you buy at "dealer invoice", the dealer will make 1-3% over what he paid for the vehicle (typically running towards 3%). Dealer invoice is a very real number, generated by other real numbers (cost + holdback).

Now, with all that said, a dealer is in business to make money. Just like the grocery store. This is a capitalist society (well, it used to be until recently) and that's the goal, making a profit. Some dealers are less than scrupulous about it, and others are more open and seem a bit more honest. For some reason, people seem to feel that if a car dealer is making money, they are screwing the customer. I don't get upset at my grocery store for making money, so why would I get upset at the local car dealer for making money? Beats me, but it happens. On the other hand, more money is made off of the service department than is ever made on the sales floor. If you want to get mad, get mad at service, not the sales force.

You don't ask your local grocer to give milk away at cost, do you?


OK, perhaps "fictitious" was the wrong word. I think that "whimsically derived" or "infintely variable" is better. They are based on actual numbers, but then "variables" are added. Variables whose only basis in fact is what profit margin the individual dealer thinks they can get.

Here's what I mean. GM advertises its "Dealer Invoice" price for a 2009 Pontiac G8GT is $29,819. However, they are running a sale right now where the price for that car is $29,537. They want me to believe that they are losing ~$300 on every G8 they sell? If so, then no wonder GM is going out of business!

Rather, they are using that "holdback" that you mentioned. Regardless of the name given, the dealer is telling you that they paid a certain amount for the car (definition of invoice is an itemized bill for goods sold or services provided, containing individual prices, the total charge, and the terms). However, they did not actually pay that entire amount for the car.

Now, I don't really blame the dealership. After all, as you said, they need to make a profit. I blame society in general (I sound like a conspiracy theorist, now). Why should we have to haggle over the price of a car at all? It should have a SKU and barcode just like that gallon of milk. A reasonable 3% (or so) profit should be built into that price. And the public should accept that they are going to have to pay that additional 3% (or so) just like they do for every other durable good.

A little caveat - you know what I find hilarious? People buying cars go balistic over the dealer getting an additional few hundred dollars on the purchase price. But then they go pay 9% in sales tax on that same car and give thousands to the government. I'd rather give that money to a dealership over the government ANYDAY!

Oh, and I'm not upset at salesmen, Kevin. 99% of the time, I don't think that they even know what's going on. After all, I had a BMW salesman tell me yesterday that the BMW 135i had "4 piston brakes up front, and 2 pistons out back . . . or the other way around". I don't expect that guy to know the intricacies of automobile retail pricing.

And, I'd buy pretty much any car you tried to sell me. I'm always VERY impressed when a salesman knows the product he/she is selling.

This post has been edited by 00 Trans Ram: Nov 13 2008, 06:37 PM
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trackbird
post Nov 13 2008, 07:02 PM
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You are correct, holdback isn't really mentioned so the general public seems to have decided that "dealer invoice" is "dealer cost". I don't think anyone ever tried to say it was, they just never said it wasn't. Invoice is... well... invoice.

Dealers can often be guilty of their share of under handed stuff. But I just find it funny when people blame the dealer for the price they decided to pay for a car (decided = signed the paperwork). That's all I was saying. Much of the criticism is deserved in many cases, but I just want it pointed in the right direction and like to see people hold themselves somewhat accountable for their decisions.

QUOTE (00 Trans Ram @ Nov 13 2008, 01:33 PM) *
Here's what I mean. GM advertises its "Dealer Invoice" price for a 2009 Pontiac G8GT is $29,819. However, they are running a sale right now where the price for that car is $29,537. They want me to believe that they are losing ~$300 on every G8 they sell? If so, then no wonder GM is going out of business!


Do me a favor, look and see if there is "cash back" on that car right now. The "cash back" is supplied by GM. So, if I buy a car at invoice and there is $3,000 cash back, the dealer sold me the car at invoice and pocketed the $3,000. That's what's meant when you see "All rebates to dealer" in an ad. It's saying, "we'll sell you this car for invoice, but we're keeping the $3,000 (or whatever) that GM supplies". So, you get say... $2,700 off and the dealer pockets $3,000. In a case like that, they actually made $300 over MSRP on the car (the dealership did).

Or, they sell at invoice and then take the $3,000 off. Then they make holdback and you buy a car under invoice. Or some combination of the two.

I can make the numbers say anything you'd like, what do you want to hear? (IMG:http://www.frrax.com/rrforum/style_emoticons/default/smile.gif)
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00 Trans Ram
post Nov 13 2008, 08:18 PM
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Interesting!

I should have talked to you before I bought my G8. I got a good price, but I could've gotten better if I'd have had you in my corner!
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trackbird
post Nov 13 2008, 08:21 PM
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QUOTE (00 Trans Ram @ Nov 13 2008, 03:18 PM) *
Interesting!

I should have talked to you before I bought my G8. I got a good price, but I could've gotten better if I'd have had you in my corner!


Possibly. But you must have been happy with their offer at the time since you bought the car. (IMG:http://www.frrax.com/rrforum/style_emoticons/default/2thumbs.gif)
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00 Trans Ram
post Nov 13 2008, 09:39 PM
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QUOTE (trackbird @ Nov 13 2008, 02:21 PM) *
QUOTE (00 Trans Ram @ Nov 13 2008, 03:18 PM) *
Interesting!

I should have talked to you before I bought my G8. I got a good price, but I could've gotten better if I'd have had you in my corner!


Possibly. But you must have been happy with their offer at the time since you bought the car. (IMG:http://www.frrax.com/rrforum/style_emoticons/default/2thumbs.gif)


Yup - I bought it in early September. I paid about $500 less than what the going Ebay price for a used one with 5000 miles. So, I paid less for a new car than the same car that was used.

And, I needed it. Fitting twins into the back seat of a Saturn Ion was hazardous!
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NJSPEEDER
post Nov 13 2008, 09:48 PM
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Car salesmen are dumb because they are, for the most part, just salesmen. When I was in college I had the typical retail sales job and I won a bunch of awards for being good at it. I worked at Best Buy, I sold stereos, TV's, Appliances, all kinds of stuff. Wanna know the best part, I don't know a damn thing about any of them.

The truth is that most consumers are not well informed, or informed at all for that matter. Most people shop two things, the title and the cute. They want a brand they have heard of and an appearance that they think will impress their friends. This is how people end up driving overpriced, bad mileage, poor performing, gas guzzler taxed pieces of crap.

BTW, If I had a bunch of extra money and was just shopping for a car that rides nice, seats 5 rather well, and has a little(and I mean little) bit of pop, I would shop the Challenger. A friend of mine had a 300 and now has a Charger, built on the same platform, and it is a great car for trips and trips to games.

-Tim
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Mean Green Z28
post Nov 26 2008, 03:47 AM
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LOL at the helmet story

MSRP and Dealer Invoice aside, if the salesman doesn't know WTF he's talking about, I'm moments from walking out. The least you could expect is a salesman who knows what he's selling. The last two times we bought cars, the salesman told us a whole bunch of mumbo jumbo about what he "thinks" is info. about the car and it was kinda annoying when he though he was "right" just 'cos he's the one selling it, even though I corrected him many times. My wife's the kind of person who'd by a $50K car just 'cos it was red and they threw in free floormats ... lol ... The only reason we bought the cars was because we had done our research and the deal was good and not because of a salesman.

This post has been edited by Mean Green Z28: Nov 26 2008, 03:48 AM
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